A League of Its own!
Football is a passion, a way of life, a religion. It’s an all-engulfing game that has you on your toes, biting your nails the entire 90 minutes, wrapped up in the tension of hoping your team will score. It’s an indescribable experience, cheering for your team, singing the anthem you cherish, wearing the shirt of the team you have supported as long as you can remember…
In 2014, QNET securely marked its place in the sporting world with its historic move into the realm of football, the world’s most watched sport. QNET’s role as the Official Direct Selling Partner of Manchester City Football Club is to become one of its most high profile sports sponsorships ever.
With a display of dedication, sportsmanship and most importantly, teamwork, Manchester City Football Club successfully became the 2013/2014 Barclay’s Premier League Champion. The team’s journey to number one was of commitment, focus and team work – values that are also reflected in the direct selling industry; an industry that in order to succeed, you need to stay committed, focussed and be a team player. And more than just a sports team, Manchester City, through its proud history, has built a deep, lasting kinship with communities around the world, similar to the way QNET aims to make a difference in all the communities it touches.
A partnership with Manchester City will allow QNET to cement its brand on a global stage and catapult it to become a household name. QNET’s goal is to link the excitement of football and the passion of the fans to the thrill of direct selling and the drive of QNET’s Independent Representatives.
FORMULA FOR SUCCESS
The drive and passion of direct selling is epitomised in the thrill of motorsports.
After many years of supporting motorsport, 2010 saw QNET propel the direct selling profession onto the global sports stage through its historic partnership with Virgin Racing in the elite world of Formula 1®. The partnership prospered through the 2011 season and on into 2012.
The team was renamed in 2012 as the Marussia F1 Team, reflecting the vision and ambition of its Russian owners. As the Official Direct Selling Partner of the Marussia F1 Team, and with the QNET logo branded across the two race cars and the drivers overalls and helmets, the high-profile partnership put the QNET brand name into the households of more than half a billion people around the world.
The partnership represents a momentous evolution of QNET’s support of worldwide sports, and the motorsports arena in particular. With its partnership with the Marussia F1 Team, QNET is building on a legacy established through podium-placing sponsorships of motorsports teams during the company’s history.